Most marketers ask…

Should I send cold traffic to my homepage, a landing page, or a product page?

Robbie Jack thinks that's the wrong question.

Instead, he ranks post-click experiences based on how well they work for cold traffic.

His hierarchy surprised us.

See his full ranking

Jon Denney
Denney Bros

P.S. If you're spending money on Meta or Google Ads, you need to know this framework before your next campaign.